Degital
Marketing
LA VELA
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BRIEF
La Vela, a pizzeria in Italy that serves the
customers with mouth watering and authentic
Italian flavour, was struggling to increase
the footfalls in the restaurant.
IDEA
We undertook extensive study of the cultural
and demographic environment around the restaurant
and tailored a strategy to re-brand its digital
image with new and engaging digital designs.
We also designed the on-ground promotions to get
the customers to witness the change.
EXECUTION
We strategized a month long campaign for the
restaurant. The idea was to offer the customers
one unique promotional meal a day, throughout the
month. To further boost this campaign and the brand
of the pizzeria, we made engaging designs in the
local language and promoted it through online ads.
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We have a plan for every pixel,
because a Brand is Shaped,
Built and Owned in DETAILS.
